Lori Pelham Cobbs
Training Specialist at Arnall Golden Gregory LLP
SUPPORTER COMMENT
Appalling. This man needs mental help.
Lori Cobbs, Atlanta, GA
9 hours ago
https://en.wikipedia.org/wiki/Political_communication: Political communication(s) is a subfield of communication and political science that is concerned with how information spreads and influences politics and policy makers, the news media and citizens. Since the advent of the World Wide Web, the amount of data to analyze has exploded, and researchers are shifting to computational methods to study the dynamics of political communication. In recent years, machine learning, natural language processing, and network analysis have become key tools in the subfield. It deals with the production, dissemination, procession and effects of information, both through mass media and interpersonally, within a political context. This includes the study of the media, the analysis of speeches by politicians and those that are trying to influence the political process, and formal and informal conversations among members of the public, among other aspects. The media acts as bridge between government and public.
The study and practice of political communication focuses on the ways and means of expression of a political nature. Robert E. Denton and Gary C. Woodward, two important contributors to the field, in Political Communication in America characterize it as the ways and intentions of message senders to influence the political environment. This includes public discussion (e.g. political speeches, news media coverage, and ordinary citizens' talk) that considers who has authority to sanction, the allocation of public resources, who has authority to make decision, as well as social meaning like what makes someone American. In their words "the crucial factor that makes communication 'political' is not the source of a message, but its content and purpose." David L. Swanson and Dan Nimmo, also key members of this sub-discipline, define political communication as "the strategic use of communication to influence public knowledge, beliefs, and action on political matters." They emphasize the strategic nature of political communication, highlighting the role of persuasion in political discourse. Brian McNair provides a similar definition when he writes that political communication is "purposeful communication about politics." For McNair this means that this not only covers verbal or written statements, but also visual representations such as dress, make-up, hairstyle or logo design. With other words, it also includes all those aspects that develop a "political identity" or "image". Reflecting on the relationship between political communication and contemporary agenda-building, Vian Bakir defines Strategic Political Communication (SPC) as comprising 'political communication that is manipulative in intent, that utilises social scientific techniques and heuristic devices to understand human motivation, human behavior and the media environment, to inform effectively what should be communicated – encompassing its detail and overall direction – and what should be withheld, with the aim of taking into account and influencing public opinion, and creating strategic alliances and an enabling environment for government policies – both at home and abroad'.
There are many academic departments and schools around the world that specialize in political communication. These programs are housed in programs of communication, journalism and political science, among others. The study of political communication is clearly interdisciplinary.
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Lori Pelham Cobbs
Training Specialist at Arnall Golden Gregory LLP
- Greater Atlanta Area
- Professional Training & Coaching
Training Specialist
Arnall Golden Gregory LLP
Major tasks, Responsibilities and Key Accountabilities include:
• Conduct new hire training and follow-up with trainees in order to identify gaps and future performance improvement solutions
• Conduct on-going topical training classes and one-on-one sessions as needed
• Assist with the assessment of end users' computer and matter management skills
• Assess training needs based on organizational and business unit goals and prescribe appropriate learning solutions
• Maintain training schedules, update the user attendance database and generate reports
• Develop and maintain instructor-led and eLearning/webinar training curricula and associated materials (e.g. handouts, exercises, etc.)
• Partner with subject matter experts (collaborating with key staff members within each Practice Group/Team) in curriculum development, course design and material creation to develop and implement learning solutions that will improve business performance
• Assist with increasing utilization of Firm applications by identifying knowledge gaps through the review of Help Desk tickets and through one-on-one reviews with staff. This will include identifying features and functionality that are not currently in use to develop training curricula and delivery methods with an end goal of improving skills development and business process efficiencies
• Stay apprised of current trends in training and applications and make recommendations for enhancements to programs as appropriate
• Assist with the testing of software updates and installations.
• Assist members of the IS department in troubleshooting and resolving end-user desktop technical problems
Major tasks, Responsibilities and Key Accountabilities include:
• Conduct new hire training and follow-up with trainees in order to identify gaps and future performance improvement solutions
• Conduct on-going topical training classes and one-on-one sessions as needed
• Assist with the assessment of end users' computer and matter management skills
• Assess training needs based on organizational and business unit goals and prescribe appropriate learning solutions
• Maintain training schedules, update the user attendance database and generate reports
• Develop and maintain instructor-led and eLearning/webinar training curricula and associated materials (e.g. handouts, exercises, etc.)
• Partner with subject matter experts (collaborating with key staff members within each Practice Group/Team) in curriculum development, course design and material creation to develop and implement learning solutions that will improve business performance
• Assist with increasing utilization of Firm applications by identifying knowledge gaps through the review of Help Desk tickets and through one-on-one reviews with staff. This will include identifying features and functionality that are not currently in use to develop training curricula and delivery methods with an end goal of improving skills development and business process efficiencies
• Stay apprised of current trends in training and applications and make recommendations for enhancements to programs as appropriate
• Assist with the testing of software updates and installations.
• Assist members of the IS department in troubleshooting and resolving end-user desktop technical problems
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